5 ways to improve your Google Ads e-commerce strategy

For an e-commerce business, marketing is everything. To boost your online reputation and ascend a search engine ranking list you need to put some extra effort. This usually comes hand in hand with an increase in expenses which usually leads to expecting results from something you are paying. 

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8 e-commerce metrics to track during holidays

The holiday season is coming up fast. For your customers, this is the most wonderful time of the year, where they’re choosing presents for their friends and families. For you, on the other hand, this is the busiest and, hopefully, the most profitable, season.

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5 steps to use design thinking to take your e-commerce business forward

The e-commerce industry is growing more competitive as the years go by, and is only expected to attract more competitors to the fray as its market value soars to a staggering 4.88 trillion US dollars in 2021. Such a growth spurt will inevitably make it even more difficult for growth-oriented e-commerce brands to set themselves apart from the rest, and seize their share of the market – hence the need to adopt new ideas and strategies that will elevate your store from the other competitors in your niche.

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The major mistakes that are sabotaging your e-commerce SEO

Did you know that e-commerce is expected to jump to $4.88 trillion by 2021? No matter how lucrative this may seem for you as an online store owner, you should be aware of your rising competition.

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