The Shopify guide: How to write product descriptions that sell

Do you know that poorly written product pages negatively impact sales? Recent studies show that low-quality product descriptions weaken trust in a brand for a significant amount of customers.

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How a content audit can increase your organic traffic

It’s the digital age, and all businesses are going digital. Businesspeople gradually understand the need to have websites, blogs, or e-commerce shops to either retain existing site visitors or to attract new ones. But more than merely putting out content is the need to optimize content and stay on top in SEO ranking. And, this is where content auditing comes in handy.

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5 ways to improve your Google Ads e-commerce strategy

For an e-commerce business, marketing is everything. To boost your online reputation and ascend a search engine ranking list you need to put some extra effort. This usually comes hand in hand with an increase in expenses which usually leads to expecting results from something you are paying. 

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Email marketing is not dead – Learn how to leverage it to increase business

With so many other digital marketing techniques taking off, it comes as no surprise that email marketing has been put on the back burner by businesses around the world.

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How to boost customer engagement for your e-commerce site

Are you currently hitting your sales target for your Shopify e-commerce business? If your answer is NO, what do you think could be responsible?

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4 ways to write a proper description for your store

Nowadays, with all the generations that come, entrepreneurship has become more and more popular. Everyone wants to start its business and most of them even do it. But living in a world where most of us are entrepreneurs is challenging.

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Expand your digital marketing team with top talent

If the marketing business is thriving, at one point you will have to set aside some time to first and foremost assess whether your team needs backup. Some things to consider are whether the budget can sustain more people, as well as for how long your current team can continue handling the workload without additional help.

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The major mistakes that are sabotaging your e-commerce SEO

Did you know that e-commerce is expected to jump to $4.88 trillion by 2021? No matter how lucrative this may seem for you as an online store owner, you should be aware of your rising competition.

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16 smart lead generation ideas to update your marketing campaign

With the time span of approximately ten years, the consumer image has changed drastically due to the vast range of reasons. Indeed, the information about a specific company has become relatively easy for a customer to access.

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